Value-Added Free perks!
Holiday promotion is a proven means to increase traffic. Advertisements, particularly invitations should be sent early and the reminders should follow within two weeks of the special holiday events to attract more attendees. One idea is to create a section on the coupons or invitations so the customers can fill in their information such as names and email addresses for a drawing.
How can you best reach your customers within your budget? There are different marketing vehicles that you can utilize. The more vehicles you use, the more people you can reach.
SGL Corporation specializes in affordable marketing and communication vehicles to help our customers reach as many people as possible and making it easy for them to stay in constant contact with their customers. Let us send your holiday greetings and promotions such as coupons, invitations and advertisements via email, fax and/or voice. You will receive free consultation and free templates for your holiday campaigns, and we can also customize the campaigns to your needs. We can host and broadcast the campaigns, collect data for analysis and assist you in maintaining and build your database.
In order to reach more customers, we recommend that you utilize more than one vehicle. There are pros and cons with each vehicle. Direct mail is a lot more expensive than fax, email and voice broadcast, but you are certain that your pieces will be in your customers' mail boxes. The turn around time for the delivery of the fax, email and voice broadcasts are immediate. For direct mail, you need at least two weeks for the printing process to the delivering of your pieces. Fax broadcast is very inexpensive and is very effective in getting your customers to take notice of the information, but you need to be familiar with the Junk Fax Law. Voice broadcast needs to be short and does not have the visual aspect, so you may not get a high response unless it is for reminders and notifications. Email broadcast is the most inexpensive vehicle, allowing you to reach your customers more often, but the pieces need to be attractive in order to get high open and click rates. For all broadcast, you need to run your list against the removal and the do not call lists, and we can do that for you. Contact us today to see how we can help you with your holiday promotion as well as helping you to increase and maintain your customers efficiently and effectively at [email protected] or
Not only are we experts in our field, our
low prices come with all of these other
services at no extra charge. Take advantage
of our value-added services and you'll agree
that broadcasting has never been this easy.
Forget about cover pages when a banner works
just as well! What is a banner? A banner is
the "To:" personalization located at the top
left corner on the first page of your fax.
For less formal communications, this works
just as well as a cover page in getting your
information to your intended recipient. We
can include an individual name, company
name, job title, and fax number, or any
combination that you would like-- all at no
Free area code
When area codes split every month, who has
time to update all the old contact files?
Just send your lists to us and we can update
your fax lists to reflect the latest area
code changes. Available upon request.
Free list cleaning
Building a database is only half the battle.
What happens when it comes time to contact
everyone and you find that you have multiple
entries for a single individual or
organization? What's worse than finding you
'accidentally' sent the same fax to someone
4 times because you didn't have time to
clean your list before sending it out and
now, they never want to hear from you again!
Forget about going cross-eyed while scouring
your lists to remove all the duplicates.
Just send us the list and let us know how
you want us to "dedupe" your list: by fax
number, by company name, or by individual
name. You name it, we'll do it! (Well,
within reason, that is! Fancy requests might
incur a slight additional fee, but we'll
tell you beforehand.) Just don't forget to
let us know how you want it cleaned when you
give us your list!
Online List Cleaning
This service is available to our customers,
whether or not they subscribe to our removal
service. It's a great tool for users of our
WebFax or DesktopFax services, since you can
do this on your own and regardless of when
you are sending your faxes.
In our Client Service Center, SGLC enables
you to upload any fax or email list, then
clean it against our Master "Do Not Contact
Me" database. We'll email the files back to
you, ready to send out to your recipients
through WebFax. (DesktopFax will require you
to convert it to an address book before you
use it to send to your list.) It's one more
service to enable you to manage your
communications more easily!
Other 'Almost Free' Services
We offer a range of other related services
at minimal cost to make your faxing and
emailing go more smoothly. Why not take
advantage when they make completing your fax
or email project so much easier to manage.
As a part of our commitment to "responsible
communications," we require our customers to
include a removal statement on their
documents. But we also understand that
sometimes, it's easier to have somebody else
manage the removal requests and list
cleaning and maintenance.
To help you make your faxing more
worry-free, we have instituted a telephone
and on-line removal service that enables fax
recipients to request removal quickly and
easily. Please let us know which you prefer,
toll-free number or phone-in and on-line
options to be included in the statement.
Within 24 hours, the number that the
recipient enters is compiled into our Master
"Do Not Fax" list. We also include a PIN
number so you can ask for the removals to
clean your own in-house databases. For any
jobs that you send through us, we will
automatically clean your lists if you use
Fax Personalization/ Mail Merge
Some documents just are not as effective
unless they have been customized. Whether it
is a letter, an invoice or a personalized
document that contains variable information,
we can assist you in coordinating these
kinds of broadcasts. For a slight additional
fee, we can handle this for you. Just send
us your document(s) and the fax list that
includes the merge field information. We
will send you sample tests to review and
then broadcast the customized documents for
you upon your approval. We can even provide
reports that include this customized
information so it is easy for you to conduct
followup. Plus, we can run retries on the
busy and out-of-paper faxes at your request,
so no more tedious generating of each custom
fax to get those other faxes out.
Campaigns with individualized promotion
codes, forms with some of the fields
pre-populated based on existing information
and formal letters are just some of the
applications for which our customers use the
mail merge feature. Simplifying all the
coordination needed to run one of these
campaigns has just become easier!
2006 SGL Corporation, all rights reserved